I’m so excited to release this new lookbook! The name is really weird, right? Let me explain.
So I’m always talking about how Friday Born Designs is an amalgamation of Ghanaian and British culture, and this lookbook is following that same theme. The shoot was done in a typical British pub, with a typical British guy doing typical British things, but he isn’t dressed like your typical British guy (for those who don’t know, palm wine is a traditional African drink).
I designed this over a few months last year, sourcing the fabrics from London and various markets in Ghana. It took me a while to release it because I spent some time getting the right inspiration for the shoot, and I had to take breaks for exams and uni work etc.
But now it’s done, I absolutely love it.
Hayley Bennett did an amazing job of bringing my idea to life in the pictures. Have a look at them here, hope you like it!